Food and Beverage

Restaurant Brand Expansion & Strategic Partnerships

Actively growing our home-grown restaurant brands across the GCC and select international markets. We welcome partnerships with aligned operators and investors to jointly develop, scale, and strengthen these brands through structured, performance-driven expansion.

Pre-Opening Services

  • Concept Development & Feasibility

    Developing distinctive restaurant and cloud kitchen concepts supported by robust feasibility studies and financial models to ensure commercial viability and long-term success.

  • Interior Design Direction

    Collaborating on thoughtfully designed dining environments that elevate the guest experience while remaining true to the brand’s identity and operational needs.

  • Location Strategy & Site Selection

    Advising on site identification, evaluation, and lease negotiations to secure locations that drive visibility, footfall, and profitability.

  • Menu Development

    Designing creative, market-relevant menus that balance guest appeal with cost control, kitchen efficiency, and scalability.

  • Fit-Out Tender & Project Coordination

    Overseeing the tender process and coordinating fit-out execution to ensure quality delivery, cost discipline, and timely completion.

  • Kitchen & Back-of-House Design

    Planning efficient, compliant kitchen layouts that support smooth operations, staff productivity, and future growth.

  • Procurement of Operating Equipment

    Managing sourcing and specification of kitchen and front-of-house equipment to ensure durability, performance, and value for money.

  • Recruitment & Pre-Opening Staffing

    Supporting recruitment, onboarding, and initial training of key operational teams to ensure readiness from day one.

  • Pre-Opening & Soft Opening Support

    Setting up operational systems, testing service flows, and fine-tuning execution to ensure a confident and controlled market launch.

Post Opening Services

  • Staff Training & Development

    Delivering ongoing training programs focused on service standards, leadership development, and continuous improvement.

  • Operational Manuals & SOPs

    Creating clear, practical operating manuals and standard procedures to ensure consistency, efficiency, and brand integrity.

  • Operational Audits

    Conducting detailed performance reviews of existing operations to identify gaps, improve efficiencies, and drive profitability.

  • Cost Control & Financial Performance

    Implementing structured cost-control systems to protect margins, improve financial visibility, and strengthen bottom-line results.

  • Operations Management Support

    Offering hands-on operational oversight, including HR guidance, financial controls, and day-to-day performance management.